by admin | Dec 18, 2024 | Consulting
1. Assess Your Google My Business Listing Claim and Verify Your Listing First things first, if you haven’t claimed your Google My Business (GMB) listing yet, you gotta do that! It’s like laying the groundwork for any local SEO work. Once claimed, don’t forget to...
by admin | Dec 17, 2024 | Consulting
Understand Your Target Audience Identifying Customer Personas When I kick off a local PPC campaign, the first thing I focus on is understanding who my audience really is. It’s like getting to know a new friend! I dive deep into data, gathering insights on...
by admin | Dec 16, 2024 | Consulting
Hey there, fellow marketers! Today, I want to dive into the world of geotargeting and how it can supercharge your local advertising efforts. I’ve seen firsthand how utilizing geolocation data can transform typical advertising campaigns into highly effective strategies...
by admin | Dec 15, 2024 | Consulting
Leverage Location-Based Services Understanding Geolocation When I first delved into mobile marketing, the idea of geolocation blew my mind. Basically, it uses GPS technology to find out where your customers are. Imagine sending a special offer to potential customers...
by admin | Dec 14, 2024 | Consulting
Understanding Your Local Audience Researching Local Demographics So, you wanna get the scoop on your neighbors, right? The first step is to dive deep into understanding who lives in your area. This isn’t just about age or income—it’s about their interests, their...
by admin | Dec 13, 2024 | Consulting
Understanding Your Audience Researching Local Demographics When I first dived into local content, I found it crucial to really get to know the people I’m trying to reach. This isn’t just about collecting data; it’s about uncovering what makes your...
by admin | Dec 12, 2024 | Consulting
Understanding Local Citations What Are Local Citations? Alright, let’s kick things off with the basics. Local citations are essentially any online mention of your business’s name, address, and phone number (NAP). They play a crucial role in local SEO, making it...
by admin | Dec 11, 2024 | Consulting
Understand Your Local Market Research Your Demographics To kick things off, understanding who your local customers are is essential. Spend some time diving into demographic data for your area. This could be anything from age, gender, income levels to occupation. These...