by admin | Aug 17, 2025 | Consulting
Community Spotlight Videos Highlight Local Heroes One of the best ways to connect with your audience is by shining a light on local heroes. These could be teachers, community organizers, or anyone making a positive impact. By creating a video that tells their story,...
by admin | Aug 17, 2025 | Consulting
Understanding Your Local Audience Identifying Your Target Market When I first dived into local marketing, I realized that knowing who you’re talking to is absolutely key. It’s like trying to throw a party; if you don’t know who your guests are, how can you...
by admin | Aug 17, 2025 | Consulting
Optimize Your Google Business Profile Claim and Verify Your Listing First off, you gotta have your Google Business Profile (GBP) claimed and verified. This is the backbone of local SEO for franchises. I’ve seen businesses missing out big time just because they haven’t...
by admin | Aug 17, 2025 | Consulting
Understanding the Local Podcast Landscape Why Local Podcasts Matter Podcasts are everywhere, and local podcasts have a special place in the marketing world. From my experience, they have a deep connection to the community and can reach targeted audiences effectively....
by admin | Aug 17, 2025 | Consulting
Understanding Your Audience’s Local Preferences Researching Demographics and Trends When it comes to creating location-specific marketing campaigns, the first thing I like to focus on is the audience. Understanding who your audience is within a specific location...
by admin | Aug 17, 2025 | Consulting
Building a Strong Online Presence Create a Dedicated Event Page First things first, having a dedicated event page is crucial. This is like your digital storefront. You want to make it inviting, easy to navigate, and packed with all the info folks need. Include key...