by admin | Oct 26, 2024 | Consulting
Understanding Your Target Audience Identifying Key Demographics When I first started delving into the depths of local market research, one of the biggest eye-openers was understanding who my audience really was. Initially, I thought everyone would be interested in my...
by admin | Oct 25, 2024 | Consulting
Awareness Creating Visibility Alright folks, the first step in understanding the local customer journey is all about awareness. You want your target audience to know you exist, right? So, think of creative ways to create visibility. Whether it’s through local...
by admin | Oct 24, 2024 | Consulting
Hey there! As someone who’s been in the marketing game for a while now, I’ve realized that building customer loyalty, especially at a local level, is both an art and a science. In this article, I want to share my experience on how to enhance customer loyalty...
by admin | Oct 23, 2024 | Consulting
1. Assess Your Current Financial Situation Understanding Your Expenses First things first, before diving headfirst into budgeting, we have to know where the money is currently going. I always recommend going through your past financial statements; it’s like digging...
by admin | Oct 22, 2024 | Consulting
Establish Clear Objectives Define What Success Looks Like When I first ventured into the world of partnerships, I learned the hard way that you have to be crystal clear about what you want to achieve. Setting objectives helps both parties understand their roles. You...
by admin | Oct 21, 2024 | Consulting
Identifying the Right Influencers Understanding Your Niche One of the first things I learned in my marketing journey is that understanding your niche is crucial. You need to know who your target audience is and what kind of influencers resonate with them. This helps...
by admin | Oct 20, 2024 | Consulting
Define Your Marketing Goals Understand Your Business Objectives When I first set out to create a local marketing calendar, I realized it was crucial to start with understanding my business goals. Is your aim to increase brand awareness, drive traffic to your website,...
by admin | Oct 19, 2024 | Consulting
Hey there! In today’s world, where competition is fierce and consumers are more discerning than ever, local branding has become an essential part of any business strategy. I’ve learned over the years that consistency in branding can make a world of difference. So,...
