Local business success through community engagement
Building Authentic Relationships Getting to Know Your Customers One of the first lessons I learned in my journey with local businesses is the importance…
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Author: Joseph
Practical information to help local businesses become easier to find, understand, and choose.
How to optimize content for local keywords
When it comes to optimizing content for local keywords, I can tell you from my experience that it’s both an art and a science.…
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Best practices for online reviews management
Encouraging Customer Reviews Creating a Simple Review Process First things first, we need to make it super easy for customers to leave reviews. I’ve…
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Leveraging Facebook for local advertising
Understanding Your Local Audience Identifying Your Target Demographic First things first, you need to know who your audience is. I love digging into Facebook’s…
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Using Google Trends for local market insights
Identifying Local Trends Understanding What’s Hot Right Now When I first started using Google Trends, I was amazed at how it allowed me to…
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