by admin | Jan 28, 2025 | Consulting
Creating a strong local value proposition (LVP) is essential for businesses looking to thrive in their community. A compelling LVP reflects the unique benefits your business offers to local customers, setting you apart from the competition. I’ve learned through...
by admin | Jan 27, 2025 | Consulting
Building a Strong Community Presence Understanding Your Community One major step I’ve learned over the years is really getting to know the community you’re working in. It’s not just about demographics or sales figures; it’s about understanding the culture, the...
by admin | Jan 27, 2025 | Consulting
Understanding Your Audience Identifying Demographics When launching a local campaign, the first step I always take is getting to know who my audience truly is. Demographics tell us so much about potential customers, like their age, gender, and location. I dive deep...
by admin | Jan 26, 2025 | Consulting
1. Identify Your Local Influencers Research Local Figures First things first, you gotta know who the influencers in your area are. I like to start by doing a bit of digging on platforms like Instagram, Facebook, and even TikTok. Search for local hashtags, or check out...
by admin | Jan 26, 2025 | Consulting
Hey there! I’m excited to talk about a topic that has really helped me connect with my community and take my business to the next level: creating a local marketing playbook. Whether you’re a small business owner or part of a larger organization, having a...
